Public Relations
Do you want to make your company famous in a positive way? If so, the way to accomplish it is through public relations. A great definition of public relations is “doing good things and then telling people about them.“ With her journalism background, Susan Pepperdine has a “nose for news” and constantly searches for “good things” to publicize about your company or organization:
  • New products and services
  • New employees or promotions
  • Awards and recognition
  • Major anniversaries
  • Moves or expansions
  • Human-interest stories
  • Contests & winners
  • Special events and charity tie-ins
  • Good corporate citizenship (such as environmental efforts)
Pepperdine & Associates also watches for trends, so we can show how your company is at the forefront of an industry trend. We’ll place stories in the media that will best reach your customers and prospects. Here are some samples showing PR successes for our clients:
  • collage image title

    Event Setup

    Country Club Bank

    Economic Forum Setup

    Susan Pepperdine obtained noted economist Chris Kuehl as the speaker, and wrote the invitation copy for a 2008 Country Club Bank event attended by 100 customers and prospects.

    Copy: Susan Pepperdine, Pepperdine & Associates, Inc.
    Design: Tracy Mitchem, Country Club Bank
  • collage image title

    Newsletters

    Layne Christensen

    Newsletters

    Susan Pepperdine named the Layne Christensen Strata newsletter 17 years ago, and continues to write all the articles for the eight-page employee publication.

    Design: Cheryl Davis, c davis creative
  • collage image title

    TV Coverage

    St. Peter's Church

    Easter Egg Roll at St. Peter's United Church of Christ.

    Susan Pepperdine succeeded in getting coverage on all Kansas City TV stations showing the 2008 Easter Egg Roll at St. Peter's United Church of Christ.
  • collage image title

    Case History

    Plan for Health

    Case History

    Susan Pepperdine interviewed the client and wrote a case history for Advanced Plan for Health, a Texas-based health care consulting firm.
  • collage image title

    Feature Story

    TruckMovers.com

    Feature Story

    Susan Pepperdine “pitched” the story idea to an editor and coordinated set up of a Business Journal feature on TruckMovers.com.
  • collage image title

    Cover Stories

    Hunt Midwest & CTT

    Cover Stories

    Susan Pepperdine has placed cover stories in key trade magazines for clients, including Hunt Midwest SubTropolis and Columbian TecTank.
  • collage image title

    Feature Story

    Country Club Bank

    Feature Story

    Susan Pepperdine interviewed Byron G. Thompson, chairman of Country Club Bank, on his 50 years in banking, and wrote feature stories for Ingram's magazine and the Business Journal.
  • collage image title

    Feature Story

    National Seminars

    Magazine Feature

    Susan Pepperdine ghostwrote a feature article for Rockhurst University/National Seminars on effective cold-calling. The full-page story was published in KCB (Kansas City Business) and won a silver award.
Welcome | About Us | Clients | Public Relations | Marketing Communications | Contact Us

© 2008-2011, pepperdinepr.com  •  Terms of Use  •  Privacy